As a creative thinker and innovator with a passion for marketing, Bianca Beck strives to add real value for her clients.
Her role as a Communication Specialist at The Station sees her managing the development and implementation of a range of communications campaigns for clients, as well as maintaining clients’ websites, managing social media content and schedules, and collaborating with the team to develop creative, on-trend marketing strategies.
Bianca has a Bachelor of Arts degree with a triple major in English, Psychology and Visual Studies, as well as multiple professional certificates in Digital and Social media marketing. She is an experienced Marketing Specialist who has worked with both B2B and B2C clients.
She joined The Station team after research into the company showed that their values and mission aligned with her own and brings to the role her experience across the social media, brand development and marketing spectrum. She has a keen interest in the retail, fashion, hospitality, architectural, design and sporting industries.
Described by her clients as efficient, hard-working and on time, with an innate understanding of their needs, Bianca has led the marketing and growth of multiple companies simultaneously and has developed an excellent understanding of how to provide the best strategies for her clients.
Bianca cites authenticity, trustworthiness, determination, drive, and optimism as her key values.
She believes that thought leadership is critically important in the marketing industry as it helps turn creative ideas into reality, and that thought leaders are essential for demonstrating how to create success in their field, and lead by example.
Bianca is focused on attracting and retaining clients, providing innovation in her work, and building and maintaining her reputation as a creative, forward-thinking marketing professional.